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Sour Patch Kids – Sour Hollows

The debut of Sour Patch Kids (Mondelez), a beloved brand on an entirely new platform, Roblox. This was a fun but challenging project to connect established IP with a new audience that has a strong sub culture of it’s own.

Check out some of the process. How we went from sketches to in game obstacles and fully built levels.

 

The Drift In

The drift in was an experiment in utilizing AI to speed up the 3D pipeline. AI was used in concepting, mood boards and even model creation.

Ai is understandably a devisive subject. It blurs the line between tool and IP theft. To ensure everything was above board, no art was based directly on the ai generations. It was used as a jumping off point and models that were created with ai were 100% concepted by people.

Metaverse Beauty Week

A mixed reality experience (VR, Desktop and mobile) and collaboration between multiple wellness and beauty brands. A week long engagement with speakers, giveaways and online meet ups.

Architectural Visualization

Taking CAD and blueprints and creating the future. I’ve worked on too many arch viz projects to count. Here is a gallery of some of my favorite projects I was a part of. 

Let’s Work Together

josh@joco3d.com

231 392 4527